improving your results

A two day workshop
that will help you develop and deliver cutting edge sales trainings. This program is meant for product managers who need to train sales people in selling newly launched products and services.


Module 1: Essentials of training The climate for a successful interactive session
Student participation
An overview of training methods
Learning styles
Handling difficult situations
Do’s and dont’s of training tools
Room design

Module 2: How to build up a training session Audience and objectives
How to run the session
Write your script, your Training Schedule
Presentation skills and tools

Module 3: Tools to articulate technical and marketing messages in customer centric language Who are the sales people talking to?
FICS: questions to reveal the need for our solution
FARP: arguments to articulate the value of our solutions
Objections: anticipate and rebute
Closing strategies
Value Proposition

Module 4: Exercises Script
Preparation
Briefing
Presentation & dry run
Video recording
Debriefing and evaluation
Learning points

Jan Flamend  mobile: +32 496 57 40 25  -  fax: +32 16 73 49 05             |             Geert Ramaut   mobile: +32 484 292 100